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Archive for the ‘pleasure analysis’ Category

Hmm… The process matters. Well, I guess that’s because in User Experience Design, where our designs are user-centric and the process revolves around what the user wants, a good process will have to lead to a great product. Well, I guess…
After learning about all the design theories in NM2208 what with Gestalt and the Colour [...]

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Subject: Matthias, 26 years old creative director who is based primarily in Singapore
Young hotshot who secured a position in his present company, a multi-national advertising firm, 4 months before he graduated. That, was 16 months ago. Hardworking and full of drive and zest, he was instrumental in 2 successful pitches saw his company being [...]

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